Sydney daigou get frivolous with Antipodes ahead of 11.11

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Key daigou and representatives from Australia-China distributor HVK joined Elizabeth and Florence Barbalich, plus the Antipodes team at Antipodes Spring Frivolity event in Sydney recently, for an afternoon of springtime fun.

Daigou (overseas personal shoppers) provide an important link for Antipodes to the China market. With a strong daigou presence in the city, Sydney was the ideal location for a special Antipodes spring get-together for daigou and Antipodes staff.

Wearing their favourite floral dresses, attendees enjoyed a party like no other at the Establishment Garden Bar. Guests delighted in live music and dancing, exclusive competitions, Antipodes makeovers and skincare consultations with the Antipodes Global Beauty Expert.  

Antipodes founder and CEO Elizabeth Barbalich says, “I had a wonderful time meeting Sydney daigou at this event. Sunshine, skincare and champagne – what could be better?”

Event writeup by AJ Studio on WeChat

We were delighted to see an extensive blog post about the Spring Frivolity event from AuExpress on WeChat. Author AJ Studio really captures the spirit of the event with fun gifs. As you can see, pass the parcel was a hit with attendees!

See all the pictures and read the post.

11.11 is almost here

Momentum is building for the biggest annual shopping event in the world – China’s Singles' Day, 11.11. Our refreshed Tmall store is humming with presales as customers lock in special deals on Antipodes products, like Kiwi Seed Gold Luminous Eye Cream.

We have created a magical video for 11.11 this year, which tells the story of Alice in New Zealand, and her enchanted journey through a beautiful native forest to discover Antipodes.

See the video and learn more

Visit our Tmall store